So this saying has been attributed to various golfers ... which one actually said it is not important but the underlying message is. In this increasingly competitive world we all need to practice more and work harder at what we do. In my book, your start point must be having a focus on your clients' and their wants and needs. Silvia Van den Bruel explains the importance of putting the client first in this must read article. Thank you Sylvia!
They call the shots. Yes, really. The premise is this: the client should not be so lucky to have you to give him/her brilliant legal advice and pay for the privilege; you should be so lucky that they picked you to offer them your legal expertise and get paid for it. The outcome may be the same but the behaviour and mentality going with it, are quite different. One can be a brilliant lawyer but if there is someone equally brilliant but nicer or easier to work with, a client won't think twice.